August 24, 2010

Inexpensive Email Tracking

I've had some email issues lately. One client I email with frequently called me to say a few of my emails had ended up in her spam folder. Also my online galleries are limited to 7-days — I wanted to be 100% sure clients were getting all the info and receiving any answers to questions during the live gallery. I decided to find something that would let me know when my emails were read. I came across ReadNotify and decided to give it a try especially since they have a free trial period or 2 weeks or 25 emails. They offer a plugin for the tracking, but I'm on a Mac and the plugin is for the PC, so I haven't had any experience with that option. But, there is a manual tracking option that is easy to use. You just add to the end of the email address. I was notified when the email was opened by the receiver. So easy! And there is also an online personal tracking page that shows the date, recipient, subject and when the email was opened. There are a few other bells and whistles ReadNotify offers that I haven't tried out yet.

I opted for the 1-year basic subscription. For $24 I can track 2000 emails. There is also a monthly option for $3.99 and a premium for $36. The basic subscription works best for me. I won't be tracking every email I send, but I will track anything that has time sensitive information that I want to make sure clients read. If you're looking for an option to track some of your emails, I think this is a great product. Sign-up for the free trial at ReadNotify and try it out for yourself!

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